Laut Yoshinori Kitase, Produzent von Final Fantasy XIII, war die Verwendung des Liedes "My Hands" von Leona Lewis bei der Veröffentlichung von Final Fantasy XIII im Westen rein experimentell.
Er sagte in seinem Statement:
“We tried to translate the song 'Kimi Ga Iru Kara', but the singer had difficulties with that. This is a new type of tactic, an experiment if you will. Why not use a different artist for every region?"
“If both the content and atmosphere of the song would match with the game, then we would expect it will score better within that particular region. Square Enix as a company is thinking more and more internationally and localization plays an important part within that strategy.”